Press

The latest Ordergroove news and announcements

December 16, 2019

Ordergroove Awarded Patent for “One Checkout™” Technology

Ordergroove, the leader in relationship commerce, today announced it was awarded a new patent by the United States Patent and Trademark Office. Initially filed in 2013, US Patent No.10,453,112, describes the incorporation of a subscription ordering system into online merchants’ websites as an integrated part of the existing checkout experience unlike other subscription solutions that require a separate shopping cart.

December 11, 2019

Ordergroove Names Amperity Veteran Chief Revenue Officer

Ordergroove, a relationship commerce platform, has hired Ralph Robertson as Chief Revenue Officer (CRO). Robertson will leverage his more than two decades of experience building global sales organizations to help Ordergroove expand its platform to new customers worldwide.

November 13, 2019

Shifting from Transactional to Relationship Commerce: What’s the Impact?

Today, consumers have more choices than ever when it comes to where and when they shop. As a result, traditional ways of retaining customers have become obsolete. Brands need to focus on building long-term relationships with customers by offering convenient and personalized shopping experiences that create a recurring revenue stream, while reducing customer acquisition cost (CAC) and boosting long term customer value (LTV).

October 18, 2019

Moving to subscription pricing? Prepare investors for a short-term revenue drop

Subscription applications like Zuora and Ordergroove and online platforms like Amazon Web Services and Google Cloud create an infrastructure that makes subscription pricing feasible for many companies.

October 16, 2019

GNC personalizes health – via subscription

GNC4U builds upon an initial omnichannel subscription program the retailer launched in June 2019. Based on the Ordergroove relationship commerce platform and Salesforce Commerce Cloud, the GNC program enables customers to enroll and use subscriptions to order and reorder favorite products online and in retail stores.

October 4, 2019

Vitamin Brand Enters Subscription Market

MegaFood aims to drive growth via recurring customer relationships. The provider of environmentally/socially sustainable vitamins and supplements has introduced a subscription program. The program is supported by Ordergroove’s relationship commerce platform, built on Salesforce Commerce Cloud. Within the first week of initial launch, Megafood saw more than 25% of our daily shoppers convert from one-time buyers to recurring customers.

September 5, 2019

GNC Leverages Subscription Program to Build Better Customer Relationships

GNC’s CFO Tricia Tolivar and Ordergroove CEO Greg Alvo discuss the power of relationship commerce and GNC’s omnichannel subscription program on the MCM CommerceChat podcast.

August 16, 2019

GNC Prepares To Launch Ship-From-Store At 400+ Locations

Additionally, the company has tapped Ordergroove and Salesforce Commerce Cloud to enhance its subscription service by letting associates to enroll customers in-store.

August 13, 2019

Nike Joins the Movement of Brands Launching Subscription Services That Target Kids

Ordergroove CEO Greg Alvo shares commentary on Nike’s subscription service and the transformational value of recurring revenue associated with subscriptions.

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