Press

The latest Ordergroove news and announcements

December 12, 2017

The Vitamin Shoppe unveils subscription at POS

The Vitamin Shoppe has teamed up with Ordergroove to launch a subscription renewal program for its customers. One of the first traditional retailers to use this technology, the subscription is generated at the point of sales. Called “Relationship Commerce,” this strategy is meant to create loyalty rather than single transactions. The program is available in 770 stores and online.

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December 12, 2017

The Vitamin Shoppe and Fruit of the Loom Get Their “Ordergroove” On

Ordergroove CEO Greg Alvo talks to Cheddar from the NYSE about the present and future of retail. He discusses how companies like The Vitamin Shoppe and Fruit of the Loom are embracing Relationship Commerce and changing the way they engage with their customers across all channels.

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December 7, 2017

The Vitamin Shoppe increases efforts in omnichannel sales with in-store subscription enrollment

In an effort to gain more out of its new online subscription service, The Vitamin Shoppe has announced a partnership with platform provider Ordergroove to increase customer enrolment points, and streamline data between brick-and-mortar and online channels.

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December 7, 2017

The Vitamin Shoppe expands access to its subscription service

Vitamin Shoppe wants more customers to become members of its subscription service. The retailer’s product subscription program, called Spark™ Auto Delivery, features automated replenishment of customers’ favorite wellness items, as well as new product samples. By partnering with Ordergroove, Vitamin Shoppe is making it easier for customers to sign up for the service.

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November 30, 2017

Buffett’s Fruit of the Loom Tries on Subscription Underwear

Guys can now get their boxer briefs from the Berkshire Hathaway Inc.-owned brand through a new subscription service called Fruit to Your Door. The subscription service was set up by Ordergroove, a New York-based startup that has worked with retailers such as WalMart and the Vitamin Shoppe.

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October 11, 2017

Ordergroove is Named “Top Tech-Star” at Shop.org 2017

“These guys win the Incisiv doppelganger award in that their messaging and go-to-market very closely resembles our philosophy – remove friction from the buying process (whenever and wherever it is) and building a two-way relationship with the customer is where retailers will win.”

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March 2, 2017

OrderGroove Funds Frictionless Commerce With $20M Series C

“Preferences have shifted,” said Greg Alvo, founder and CEO of Ordergroove. “Our belief is that the shopping cart is dying. Consumers no longer want to just be transacted with — consumers want to be in relationships with the retailers and brands that know them well.”

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January 17, 2017

VENTURE DEALS

Ordergroove, a New York City-based subscription management platform for brands and retailers, raised $20 million in Series C funding. National Securities led the round.

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January 17, 2017

Ordergroove Raises $20 Million to Help Brands Build Subscription Services

The New York-based startup provides a software as a service (SaaS) that works on both standalone platforms and platforms that are integrated within an existing ecosystem. “We work with Salesforce, IBM, and all the major ecommerce platforms to amplify the technology our customers already have,” founder and CEO Greg Alvo told VentureBeat in an interview.

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